effective ways to sell with followers on Instagram
Before I tell you the effective ways to sell with followers on Instagram, I would like to share the story of two people who are working on selling more on Instagram.
you could also Buy Instagram Likes to boost your business
One of these people is a woman and she is in the fashion and clothing business. It is interesting to know that when I talked to this woman, her Instagram page had more than 300 thousand followers, but this person could not even earn 1 dollar.
The reason for this problem was that this woman’s content had nothing to do with her field of work and could not change her sales. This man had a page with 800 followers and managed to sell more than 100 dollar per month through his Instagram page.
I mentioned these two examples to prove that the number of followers is not a good criterion for the amount of income. Now let me tell you what the second person who was able to make good sales with a small number of followers did!
We talked about followers on Instagram in this article by Zobika.
The importance of many followers on Instagram
– Credibility and trust:
A large number of followers demonstrates social trust and self-confidence on Instagram.
When a company or person has many followers, it is easier for others to trust them and visitors pay more attention to their content.
– The effectiveness of advertising is increased:
If you have a business and have many followers, you can target your advertising to different segments of the community that are related to your product or service.
This increases the effectiveness of advertising and boosts sales opportunities, and it’s no problem to make money on Instagram even with just a few followers.
– More interaction:
With a large number of followers, you can connect more with the community. You have the opportunity to talk to different people about your content and get their opinions and feedback. These interactions can improve the quality of the content
These interactions can help improve the quality of your content and the experience of your followers.
– Fast growth:
With a large number of followers, you can quickly gain fame and status. Celebrities and companies have a large following, which means their content goes viral quickly and attracts the most attention. With few followers, it’s difficult on Instagram.
– Increased sales:
A large number of followers allows you to introduce your products or services to more people, increasing sales. People who trust you and relate to your content are more likely to notice your sales
Note:
In general, having a large number of followers on Instagram can significantly help your progress and success on this platform. The number of followers is only one of the success factors, the quality of the content and the interaction with the community are also very important. With Instagram advertising banners, you can achieve success and fame and experience the business world with new tools.
Good product for sale on Instagram
The popularity of Instagram among people, especially residents of our country, has made it a suitable option for selling products and services. On an internet platform like Instagram or a business page, your product can be seen by millions of people.
If your traditional store is located in a certain area, maybe only a hundred or two hundred people a day will pass by. Fortunately, on Instagram you can sell any product, physical or virtual, as well as services.
Example:
– Selling arts and crafts products
– Selling clothes, bags, shoes, socks
– Selling homemade food, such as sweets, cakes, pickles, merabi
– Sale of books
– Sale of files such as PDFs, podcasts or videos
– Sale of cell phone or laptop accessories
– Sale of cosmetics
– Sale of dolls
Better sales of products on Instagram
No one is buying this product, I have to go for something that is in high demand!” We have heard this sentence many times from people who have not succeeded in selling a product, but do you think that the problem with their work is the type of product?!
Market research is essential before starting a business. But more important is your skill and ability to increase sales. If you know how to sell, you can convince the most difficult customers to buy.
A good seller brings demand and customers for his product (even if it is a swimsuit on land!). Sometimes even we ourselves are attracted to a certain product on some Instagram pages or websites without feeling the need and buy it. buy
Below are some techniques for selling products on Instagram. We recommend that you read these tips before selling on Instagram.
- Producing relevant content
You probably all know that to grow on Instagram and make good sales, you need to produce content. But many of you don’t know what kind of content you need to produce to increase the sales of your products.
This is the reason why you put various contents on the internet and Instagram on your page and in the end you don’t get any special result.
The first principle to sell well with low followers on Instagram is to create content related to your products. Any content you post should be related to your industry or products.
For example, a person who sells clothes can talk about matching clothes and be fashionable. But it is not interesting to talk about increasing followers on Instagram.
To know if your content is relevant to your product or business, always ask yourself before publishing a post or story, how will this content help sell my product or service? these are a effective ways to sell with followers on Instagram
If you find an answer to this question, post this content, but if you don’t find an answer, it is better not to post this content.
- Optimize your profile
The profile of your Instagram page is like the window and decor of your shop or store. The customer decides to follow you or not in the first 3 or 4 seconds. In short, you must attract the attention and trust of the audience in the first moment.
For example, choose a relevant and attractive bio description for your design. Have a reason for the customer to follow you.
Also, put information about the possibility of sending mail to different geographical locations, the address of the physical store, a link to the store’s website, and a contact number in the bio description.
The highlights are one of the most important parts of the bivy page. The highlights of your page should be prepared in a principled and accurate manner to be useful for customers.
One of the highlights that every store page should have is to emphasize customer satisfaction. In this highlight, you should put photos and videos of customer satisfaction. Also, prepare a highlight in which how to buy from the store, shipping cost, methods Delivery and delivery time are written.
In the page name section, be sure to use keywords related to your business. For example, if you have a page that sells bags and shoes, the word bags and shoes should appear in the name of the page. In this way, when users of those words search, your page will be displayed.
3. Interaction with followers
The third thing you need to do to increase sales on Instagram with low followers is to interact with your followers. Engagement refers to things like replying to comments, replying to direct messages, going live, etc.
Interaction helps your followers get closer to you and trust you more easily. If someone sends you a direct message and doesn’t get a response from you, it makes them lose trust in you and become pessimistic.
So try to always maintain your interaction with your followers and establish a close relationship between you and them.
4. Photos of good quality with the product
Send a photo of a quality and relevant product. Walking in shopping malls, we are attracted to stores that have clean windows and windows and a well-decorated appearance.
On the other hand, if the display is messy and inappropriate, the products are hard to see and we don’t want to enter the store. On Instagram, the photos and appearance of your page is like a storefront.
The Instagram platform has been visual since the beginning. Placing quality and relevant images always has a great impact on attracting users. Now suppose you have a sales page on this social network.
As you know, buying from the Internet or Instagram leads to problems. This means that the buyer cannot physically touch your product or measure its dimensions. one of the important effective ways to sell with followers on Instagram.
So try to take high quality photos and post them. Of course, you don’t necessarily need an expensive camera.
Because you can do this with the same phone in your hand. The following tips will definitely help you a lot:
Instead of using ready-made photos on the Internet and other pages, preferably take photos yourself; So that the audience realizes your credibility and professionalism.
If you have a physical product, take pictures of it from different angles and make an album post; So that the customer can see more about the product.
Consider a certain style or theme for your page; to play with the customer’s eyes like a colorful showcase.
Use model and person to show the appearance and effect of some physical products such as clothes, watches and shoes.
Use software such as Photoshop CC to edit photos.
5. Regular activity on the page
There are many Instagram pages that publish several articles in one day and become completely inactive a few days later. This method of activity has a big problem, and that problem is that your page can be seen both in terms of the Instagram algorithm and in terms of followers. It will not be trusted.
You should be active on your Instagram page every day, post on your page and send a few stories to show that you are active and that different people can trust you. Your Instagram page is like your store, if one day in your store Don’t open and go, will anyone buy from you? Absolutely not.
Therefore, I ask you to look at your Instagram page and your activity on it as a profitable investment and work on it regularly to make more sales.
6. To sell on Instagram, attract targeted followers
Many people think that having a lot of followers is enough to sell. Even with payment, they buy fake followers to deceive others.
But you can actually sell your product or service with a follower!
for effective ways to sell with followers on Instagram Our suggestion is that instead of spending time and money on increasing followers, focus on attracting targeted followers. Depending on your product or service, you need to define a target audience and plan to attract them.
For example, let’s say you have cosmetic products. You need to find your target audience among women and the pages of cosmetic brands, beauty salons, makeup artists. These people are more likely to become real customers.
Or, for example, you have an insurance internet marketing training service business, your goal should be to attract insurance agents. Even after some time, you can set other filters to further target your audience. In this way, you only focus on Focus on your target followers.
7. Exchange with related pages
Adding and losing daily followers on Instagram page is a normal problem and it happens to every page. But beyond that, you need to do things to increase your followers to compensate for this decrease.
Affiliate exchange is one of the best free ways to increase followers that you can use for anything. Exchange means that you agree that one or more other pages will post their ad on your page and they will advertise. Send you to their page.
In this way, you exchange your followers. To exchange, it is enough to find one or more pages related to your work with the same number of followers as your page.
For example, if you have 1000 followers, look for a page that is related to your work and has about 1000 followers. Then simply send a message to the administrator of the desired page and offer to exchange.
After the agreement, it is enough to give your ad so that it will be on the desired page and will bring you good followers.
Important tips for choosing the right page for cooperation
Of course, for cooperation , you should pay attention to 2 important points:
- The relevance of the page
The item you decide to exchange should be suitable for you. For example, if you are an apartment florist, the website design services page is not for you, and exchanging with that page will not do you any good.
But the page that sells home decoration products is completely related to your work and you can have a good and fruitful exchange with it, or for example if you are a beauty salon in Isfahan, the page that works in Tehran is not suitable for exchange. Your activity is limited to the location and you need to exchange with pages in Isfahan and nearby cities.
2. The authenticity of page followers
Another thing that if you don’t follow will cause you not to get a good result from the exchange is that you have not paid attention to the authenticity of the followers of the page you want to exchange with. You must make sure that the page you are looking for has real and active followers and You can get good results from the exchange.
For this, it is enough to first see the number of page followers, then see the number of video views and check if it matches the number of followers or not.
Then go to the number of likes and comments on the image, and if these match the number of followers, you can be sure that the followers of the desired page are real.
8. Presentation of special offers
The eighth strategy that can help you achieve high sales on Instagram with a low number of followers is to offer special offers. Try to organize a special sale festival on your Instagram page at least once a month and for one or more of your products. Give a good discount to make a good sale.
In today’s world, people are looking for discounts and lower prices. By offering discounts, you make it easier for your audience to buy from you and make you more satisfied with your purchase.
Remember, if you don’t make a special sale and make it easy for your audience to buy, your competitors’ pages will, and you’ll easily lose a lot of customers.
So don’t forget to hold special sales festivals and do this to see its miracle in your business and income.
9. Ask customers to introduce you
Customer referrals remind us of word-of-mouth marketing. This means that the customer promotes you.
In addition to being free, this marketing method has a miraculous effect on increasing internet sales. Each satisfied customer can bring you about 10 customers.
Because whatever you do, the followers trust the customer more than they trust you!
This is social proof, which we talked about in detail in the article “The Amazing Effect of Social Proof on Sales.” For example, posting a photo of a customer satisfaction speech.
In exchange for a special offer, ask your satisfied customers to record a one- to two-minute video about your product.
Then upload it to your page or tag your customers in a post or story.
Make your followers curious before introducing the product
Explain the customer’s reason for using the product and his need for the product
Ask your followers to tag their friends, leave comments, follow your other channels, share your posts by offering an offer to your followers.
Create a sense of urgency, urgency and missed opportunity in the audience. For example, today is the last day of the discount! Or discount for the first 100 people
To attract the attention of followers, write some sentences and words with screaming and dazzling colors
Organize a contest and challenge from time to time to interact more with the audience and introduce you to others
Tip:
Building a store site next to your Instagram page is a way to increase your sales. With its help, you will be far away from your competitors. Because if you have a site, in addition to Instagram, you will have other entries from Google search engines. More importantly, you won’t lose much by filtering Instagram in the future.
summary
In this article, we tried to introduce you effective ways to sell with followers on Instagram and you should know that Instagram is a great and new space where you can have a good source of income through services and sales.
